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Some of the companies use ideas of giving promotional products to promote the brand. Promotional products should be useful for the customers. Consumers are targeted by giving the promotional products. The main purpose of promotional products is to please customers and make them to remember the brand. This method is affordable by small and big companies. Promotional products should have a good quality as their quality speak the brand name. These promotional products should be useful to the consumer in many ways. The price of the promotional products may be less but they give lasting impression on the brand.